Executive Briefs
First Principles Brief: Why do salespeople fail to achieve their goals?
Sales success is defined by meeting or exceeding the assigned company goals. The sales goals should align with the company's strategic objectives and be achievable. Selling is hard. Hard to do and manage. How can a business assure their salespeople have the best...
First Principles Brief: The 5 Whys of Employee Engagement
Building a performance culture is part art, part science, takes years to create impact and is a constant work in progress. Like a diet or exercise program, the idea can be intimidating and while all leaders inherently know it’s a good idea, finding the best place to...
First Principles Brief: The Two-Part Equation Owners Must Solve Before Selling
Article after article have been written about the right time to sell your business. Typical questions or topics covered in these articles usually sound something like this: Are the current market conditions favorable? Is your company in a position of financial...
First Principles Brief: Should Your Business Secure Debt or Equity Financing?
All businesses need money; How much and what kind is the question. Businesses can add a tremendous amount of money to the bottom-line and investors can get higher returns by financing businesses properly at each stage of their maturation. Whether you are a start-up,...